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SPEAK: Rick Clark: Reframing College Selection Goals

Campus Center - Dining Hall - DH
The college admission process is undergoing change. Clark shares an insider’s view of the trends and shifts in the application process and offers suggestions on what families should really consider when discussing college goals. Clark is the Associate VP of Enrollment Management and Executive Director of Undergraduate Admission at Georgia Institute of Technology (Georgia Tech). In this role, he directs recruitment and enrollment efforts, manages the review and selection of all undergraduate applications, and leads the admission team. Under his leadership, the Institute has dramatically increased brand awareness, improved overall academic class profile, and exceeded strategic goals.
Clark has served on regional and national councils and boards. He is currently a member of NACAC’s Committee on Leadership in College Admission, and Past Chair of both the national Government Relations Committee and Georgia Tech’s Staff Council. Clark travels annually to U.S. embassies through the Department of State to discuss the admission process and landscape of higher education.

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